‘‘You need rejection as a wakeup call’’ -Michael Oupana Diago:
He
bought his first house at age 27 from the money he received from an
apprenticeship. Despite the love he had for engineering, the passion for
business took over as he is now one of the successful guest house owners to
live.
Michael Diago married to Matee Diago, a father-of-two, has
accomplished it all through hard work and dedication.
Diago who describes his
teenage life as experiential and exciting, completed his matric in 1999
where he was entrusted with leadership.
The 39-year-old, originally from a small
village of Limpopo in Jane Furse achieved academically. This brought an
opportunity for him to encounter tertiary education. He gained fame as he was
counted among the least that went to University. In the year 2000, Diago with
his best results became a student of the Witwatersrand University and studied
towards a diploma in Biotechnology.
In
the same year of his studies as a first year student, the struggle began and he
couldn’t cope anymore with his studies, then eventually dropped out.
To think that would derail him; dropping
out of university didn’t stop Diago from going forward, instead he went on to
study Diesel Mechanic at Gauteng Technical College. He was fortunate in
securing an apprenticeship at Noordwood after the completion of his N5. It was
in the year 2006 in the same course of his journey while being at Noordwood
that he bought his first house at Vosloorus, which cost him R65 000.
The
motto, ‘‘Think business’’ kept him going. During the time of his apprenticeship
he saw an opportunity in a certain restaurant to sell them avocados at a low
price. He then seized that opportunity, the love for business grew stronger.
Diago’s breakthrough came when he sold his first house and
took a loan at a bank to buy vacant land; he immediately built small rooms
afterwards in Vosloorus and back in Limpopo in the year 2009-2010. In the presence
of challenges, the business of owning rooms picked momentum as he built even
more rooms from the money he had received, this meant he had to develop these
‘‘small rooms’’ into guest houses.
The
passionate guest house owner who has succeeded by having five branches of Guest
houses, two (2) in Vosloorus-Gauteng and three (3) in Jane Furse (Limpopo)
having a total number of 15 staff members, was employed at Wits Health Consortium
right before he saw a gap in the shortage of accommodation in Ekurhuleni.
Diago born on September 3, 1980 in a small village of Limpopo in Jane Furse is now a permanent
resident of Vosloorus, where he offers accommodation to local visitors and
international tourists.
He
plans on expanding his business in the near future, seeing his guest houses
being hotels, ‘’not just a hotel but a 5-star-Hotel’’
- HERE’S A QUESTION-AND-ANSWER SESSION :
1. When was this business established?
The name
of the guest house is PAPA’S Guest House and it was established in the year
2010, catering for residents in and out of Ekurhuleni and currently has five (5)
branches which are successfully operating well.
2. What kind of services do you render for your guests?
PAPA’S Guest House services allow guests to stay overnight, day-rest and refresh; which means they can come anytime they like and costs for each visit vary.
3. How much do you make on a good day? How about on a regular
day?
As you
know that days aren’t the same, sometimes you win sometimes you lose. Well, in
a good day we can make R 1 500 and on a bad day we can make R0 to R500
depending on how many guests we had.
4. What motivated you into starting the business?
Firstly,
I got tired of reporting for duty and thought it was time I worked for myself.
Then I noticed a gap in the field of accommodation here in Vosloorus and
Ekurhuleni at large, keeping in mind that Ekurhuleni is a gateway for tourists.
With the profits I attain, I develop in small bits.
5. Where do you
see the business in five years’ time from now?
In five years’ time I wish to see PAPA’S guest house being a
hotel, not just a hotel but a 5-star-Hotel, where outsiders would come rest at
the hotel and be served with everything from the different types of local meals
from the likes of Mala Mokgodo and pap, chicken feet and Nhloko (cow head)
6. Would you advice tourists to visit your guest houses?
Yes, as
we have an airport in Ekurhuleni it is also essential that tourists familiarise
themselves with guest houses such as PAPA’S Guest house as it is situated in
Vosloorus a township with rich history of the apartheid era and we are the best
in rendering services for our guests.
7. What are some of the challenges do you come across with in
this business?
We are
finding it hard to get exposure on our businesses as we lack the support from
government. Our business lacks the level of marketing and that in-turn affects
us financially.
8. How do you ensure that your business is stable?
I ensure
that my business is stable by rendering a good service to my clients so that
they come next time and recommend my place to their loved ones.
9. If you were to advice a person starting this business, what
precautions would you say they should take note of?
I would
advise someone going into this business by saying that business is like a weather; sometimes it is busy and sometimes it is quiet. You just won’t know when it
starts raining. Those individuals should just remain focused and passionate as
they’re several challenges along the way.
10. How would you like the government to help you?
I would like the government to help me with funding and
exposing this business so that PAPA’S Guest house gets recognised as one of the
best guest houses in town.
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